"The reasons to believe in Switzerland" is an initiative launched in 2020 by the Mirabaud Group in collaboration with two scientific partners, the EPFL and the swissnex Network, whose influence extends far beyond our borders. Initially planned as a major conference held at the SwissTech Convention Center, the project evolved - for obvious sanitary reasons - into a series of mini-videos, gathering the view & thoughts of a variety of Swiss figures, who embody the Switzerland of today.
Our aim is to be part of a reflection on our country and thus contribute to making its many qualities more widely known. Switzerland is much more than chocolate, watches, banks and mountains. We owe a great deal to this country, to its political and monetary stability, to its educational system, to its openness towards the world and to its constant willingness to be at the forefront of innovation.
Through this modest contribution, of a deliberate light and offbeat tone, we would like to thank Switzerland and open the eyes of its detractors to the chance we have to evolve, every day, in a safe and empowering environment.
Discover our videos here and on our social networks.
Discover what Swiss personalities think
Stay tuned for a new video is released every Tuesday
Yann Lambiel
Humorist and imitatorMatthias Hüppi
President of FC St. GallenMonika Rühl
Chairwoman of the Executive Board of economiesuisseMonika Rühl
Monika Rühl has been Chairwoman of the Executive Board of economiesuisse since 2014. The umbrella organisation represents more than 100,000 Swiss companies from all sectors and 2 million jobs.There is a strong cooperation between the large companies and the small and medium-sized companies. This gives us a unique economic fabric.
Monika Rühl
Monika Rühl has been Chairwoman of the Executive Board of economiesuisse since 2014. The umbrella organisation represents more than 100,000 Swiss companies from all sectors and 2 million jobs.There is a strong cooperation between the large companies and the small and medium-sized companies. This gives us a unique economic fabric.
Didier Trono
Virologist & EPFL professorJohn Armleder
ArtistWalter Andreas Müller
ActorDaniele Finzi Pasca
Choreographer & creatorDaniele Finzi Pasca
Daniele Finzi Pasca is a world-famous choreographer and creator. Among other things, he has co-directed 3 Olympic Games ceremonies, 2 Cirque du Soleil shows and the 2019 Fête des Vignerons in Vevey.Inspiration comes through intuitions, and intuitions, you have to go looking for them. It's like collecting mushrooms!
Daniele Finzi Pasca
Daniele Finzi Pasca is a world-famous choreographer and creator. Among other things, he has co-directed 3 Olympic Games ceremonies, 2 Cirque du Soleil shows and the 2019 Fête des Vignerons in Vevey.Inspiration comes through intuitions, and intuitions, you have to go looking for them. It's like collecting mushrooms!
swissnex Brazil
Géraldine Fasnacht
Swiss extreme sportswomanDaniela Ryf
Swiss triathleteJean-Marc Pontroué
CEO of Paneraiswissnex China
Melanie Oesch
SingerAdolf Ogi
Swiss PoliticianBertrand Levrat
Director General, HUGCamille Vial
Managing Partner at Mirabaudswissnex San Francisco
Michel Pont
Football professionalPierre Vandergheynst
Vice-President for Education, EPFLRaphaël Domjan
Eco-adventurerRaphaël Domjan
Raphaël Domjan is an eco-adventurer who has completed the first solar-powered round-the-world trip with the PlanetSolar catamaran. He now leads the SolarStratos project, which aim is to fly into the stratosphere with a solar aeroplane.Today, I expect from Switzerland a change of paradigm.
Raphaël Domjan
Raphaël Domjan is an eco-adventurer who has completed the first solar-powered round-the-world trip with the PlanetSolar catamaran. He now leads the SolarStratos project, which aim is to fly into the stratosphere with a solar aeroplane.Today, I expect from Switzerland a change of paradigm.